Anthony Edwards’ Impressive NBA Playoff Performance Draws Over 100 Million Views

NBA seeks 10-year media deals, considers streaming Finals games


Photo: Peter Baba

Since the playoffs began, the Minnesota Timberwolves guard Anthony Edwards has garnered over 100 million views across NBA social platforms, placing him second only to LeBron James in terms of engagement.

Edwards concluded the regular season as the seventh most-watched player and has since experienced the highest growth in Instagram followers among players during the playoffs.