NBA’s media rights deals may increase by 100-150%, with up to five partners
Photo: YouTube screenshot The NBA’s upcoming media rights agreement is set to commence in the 2025-2026 season, with widespread anticipation that it will be finalized by the summer of 2024. The current nine-year deal is valued at an average of $2.66 billion per year. Although there were discussions in 2021 about the possibility of a…