Photo credit: WTA The WTA has a new leader with a history of roundball experience. Portia Archer is new WTA CEO, the Tour announced. Archer joins the WTA from the NBA, where she held the position of Chief Operating Officer of the NBA G League. She will officially launch her new position as WTA Chief…
By Erik Gudris | @atntennis | Thursday, June 6, 2024 The WTA (Women’s Tennis Association) recently announced Portia Archer as its new CEO. Archer joins the WTA from the NBA, where she held the position of Chief Operating Officer of the NBA G League. She will start her new position with the WTA on July…
The WTA has appointed NBA G League Chief Operating Officer Portia Archer as its new CEO to replace Steve Simon, who will remain in his role as WTA chairman, it was announced on Wednesday. The WTA is an organisation I have long admired. It has pioneered the growth and development of women’s professional sport around…
