Top ranked American Taylor Fritz will begin a new collaboration with Hugo BOSS ahead of the BNP Paribas Open in Indian Wells, California.
Signed under Nike for apparel and footwear for years, the new sponsorship will see the fashion-forward American change gears from the Swoosh to the legendary German brand.
Si hay tuit hay foto (?) pic.twitter.com/mAhDcAg1uj
— Marcos Zugasti (@marcos_z) March 5, 2024
It’s still undetermined if Fritz will continue to wear Nike shoes, or, switch to another manufacturer.
Fritz is currently ranked No. 12 in the world and holds seven career titles. The 26-year-old joins Italian Matteo Berrettini as a global ambassadors for Hugo BOSS.
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